01
Dish hero pours
The classic — sauce ladled over biryani, cream poured into curry, syrup catch on dessert. The single highest-converting reel format.
Home/Restaurant Reels Melbourne
Melbourne · VIC
Restaurant Reels Melbourne · Instagram · TikTok · Shorts
Reels that
actually travel.
Short-form video for Melbourne restaurants, cafés and bars. Pours, plating, kitchen action, service moments, dish reveals — shot vertical, edited tight, music-cleared and ready to post the same week. Add to a photo day or book as a dedicated production.
Reels Add-on From $350
Bolted onto a photo day — 3–6 finished vertical clips, music-cleared, captioned. Dedicated reels days from $900 (8–12 clips).
Format
Vertical · 9:16
Turnaround
5–7 days
Per shoot
3–12 clips
Why reels travel further than photos
Instagram favours
the moving frame.
Reels and short-form video sit at the top of the Instagram and TikTok algorithm — a single well-shot 15-second clip reaches 5–20× more people than a still photo from the same account. For hospitality, that means walk-in, that means bookings, and increasingly that means delivery orders.
We shoot vertical-first, tight, with motion that reads at arm's length — pours that catch the light, knife cuts, pull-apart food, cocktail builds, candid service moments. Real kitchens, real plates, no plastic styling.
Music is cleared, captions are clean, hooks land in the first two seconds. Files arrive ready to post — no extra editing required from your marketing team.
- Vertical 9:16 native crop
- Hooks in first 2 seconds
- Music-cleared library
- On-screen captions
- Instagram / TikTok / Shorts
- Ready to post — no extra edit
The reel feed · Vertical-first
Six clips,
one shoot day.
A typical reels add-on delivers six finished vertical clips — a mix of dish hero pours, kitchen action, service moments and brand. Enough content for a whole month of organic posting and two paid sets.
What we shoot · Reel formats
Eight reel formats.
All in one day.
One reels day can cover hero pours, knife cuts, kitchen action and service moments — enough variety to keep your social calendar posting for a month.
02
Knife & cut
Cuts through stack, slice through bread, pull-apart pieces. Texture-led reels that earn the scroll-stop.
03
Cocktail builds
Bar action — pour, stir, garnish, smoke, flame. The reel format every cocktail-led venue should own.
04
Kitchen action
Pass plating, wok hei, tandoor flames, chef hands. Real working kitchens — the most authentic reel a hospitality account can post.
05
Service moments
A table being set, a plate being delivered, hands on the table. Atmospheric reels that sell the room, not just the food.
06
Hooks & teasers
Question-led reels for new menu items and limited releases — the format that drives bookings and DMs.
07
Day-in-life
Open to close, multi-clip narrative reels showing your venue's full day. Long-form reach, evergreen content.
08
Reels for paid
Built specifically for Meta and TikTok paid sets — captioned, hooked, music-cleared, hard cut to 15 seconds.
Plan it now · Indicative scope
Cost a reels day
in under a minute.
Slide for menu size, tick reels and we'll add it to the planner. Most reels add-on days deliver 3–6 vertical clips alongside the photo shoot.
How much will it cost to
shoot your menu?
Drag the slider. Tick the add-ons. You'll see the price in three clicks — we hand-confirm everything on a quick call.
Free · No login · Reply within 1 business day
Shoot Estimator.Pricing guide for Melbourne restaurant & cafe photography.
Live
01
20 images · min 15How many dishes?
20images$30/image
1520 · $2560100+ · $10
· 15–20 images @ $30 · 21–99 @ $25 · 100+ @ $10 (min spend $1,000)
02
Multi-selectWhat's on the menu?
03
Tap to includeAdd-ons
Step 1 of 3 · Estimate is hand-confirmed on a quick phone call
Live preview · sample frames
Dishes20
Add-onsDesserts
Melbourne hospitality · Mobile coverage
A reels producer for
Melbourne kitchens.
Restaurant reels and short-form video for venues across Greater Melbourne — from cocktail bars in the CBD to busy curry kitchens in Footscray, brunch cafés in Carlton and family restaurants in Glen Waverley and Dandenong.
Restaurant Reels Melbourne CBD
City restaurants, hotel kitchens, hospitality groups
Restaurant Reels Brunswick
Cafés, wine bars, neighbourhood restaurants
Restaurant Reels Richmond
Bridge Road and Swan Street venues, high-end dining
Restaurant Reels Carlton
Lygon Street restaurants and Italian institutions
Restaurant Reels Footscray
West-side food scene — Vietnamese, Ethiopian, Indian
Restaurant Reels Glen Waverley
Asian dining strip, family restaurants
Restaurant Reels Dandenong
South-east hospitality — Afghan, Indian, Sri Lankan
Restaurant Reels Fitzroy
Brunswick Street venues and inner-north bars
Also offered · One photographer, one library
Other ways we shoot for Melbourne hospitality.
Menu Photography
Full-menu image libraries — built for Uber Eats, your website and Google.
Food & Beverage
Hero plates and signature dishes for marketing, launches and editorial.
Brand & Campaign
Multi-frame campaigns for openings, PR, franchise rollouts and editorials.
Cafe Photography
Daylight-led photography for cafés, brunch venues and coffee shops.
Final step · Hand-confirmed quotes
Ready to shoot
reels that travel?
Quick form below or call directly. For reels we'll usually do a 10-minute call to scope dishes, music feel and platform spec before quoting.
Request a shoot quote